Building the AI-Native Superhuman for Sales on Mastra - Cedar Copilot | Agents Hour
Isabelle Ilyia, co-founder and CTO of Cedar (YC W25), joins Shane and Abhi to demo Cedar Copilot — the AI-native "Superhuman for sales," built on Mastra from day one. Cedar started as an open-source framework for agentic frontends. Isabelle walks through the pivot: the same technology, verticalized for the messiest part of sales — the stretch from first demo to closed deal.
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Episode Transcript
Cold open
Welcome
What is Cedar Copilot?
Demo: the deal pipeline & per-deal agents
Generating collateral: one-pagers & custom decks
The AI-native email client
The pivot: from open-source framework to sales
Horizontal product, verticalized for sales
Headless API, MCP & human-in-the-loop
Inside the graph: the knowledge & process layer
The multi-threading agent
Who's using Cedar
Where to find Cedar
Outro