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Building the AI-Native Superhuman for Sales on Mastra - Cedar Copilot | Agents Hour

August 10, 2026

Isabelle Ilyia, co-founder and CTO of Cedar (YC W25), joins Shane and Abhi to demo Cedar Copilot — the AI-native "Superhuman for sales," built on Mastra from day one. Cedar started as an open-source framework for agentic frontends. Isabelle walks through the pivot: the same technology, verticalized for the messiest part of sales — the stretch from first demo to closed deal.

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Episode Transcript

00:00

Cold open

00:18

Welcome

00:40

What is Cedar Copilot?

03:00

Demo: the deal pipeline & per-deal agents

05:08

Generating collateral: one-pagers & custom decks

07:15

The AI-native email client

09:06

The pivot: from open-source framework to sales

10:23

Horizontal product, verticalized for sales

11:12

Headless API, MCP & human-in-the-loop

12:16

Inside the graph: the knowledge & process layer

13:51

The multi-threading agent

14:28

Who's using Cedar

15:27

Where to find Cedar

15:50

Outro

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